Daniel T. Nicholas

Daniel T. Nicholas — AIA

Market Leader - Club Design – Chicago

Dan Nicholas has practiced in the recreation arena creating award winning Recreation Centers, Aquatic Parks and Golf Course Clubhouse Facilities for over 20 years. During this time he has developed a unique blend of creative design with a sound functional, operations background. This combination has established Dan as a recognized leader in Clubhouse and Amenity design resulting in over 80 golf related projects across the country. With a particular focus on revenue generation through proper programming and design he has found a consistent following in Private Country Clubs, Municipal Golf Clubs and Park District Facilities.

Dan Nicholas helps organizations fully realize their dreams for structured environments where people can entertain, relax and play.

Posts by Daniel T. Nicholas

Eight Tips for Turning Clubhouse Bar Into Profit Center From Interior Designer, Cook

“When designing places where people can entertain, relax and play, it’s all about getting the greatest ‘return-on-environment’” – Club Designer, Dan Nicholas, AIA. The term ‘return-on-environment’ is one that Nicholas and Interior Designer, Mary Cook, both use. This shared philosophy has been central to their collaboration on clubhouse design and redesign projects. As Nicholas pointed out in…

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‘Profitable Public Golf Course’ is NOT an Oxymoron Says Club Designer Nicholas

A change in mindset and a ‘revenue-based’ clubhouse redesign can lessen, if not eliminate, the tax burden says award-winning Club Designer, Dan Nicholas, who designed the clubhouses for suburban Chicago’s top two most profitable public courses from the Daily Herald’s recent list (see graphic below). With nearly two-thirds of suburban Chicago’s mostly municipal public courses…

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Five Highly Profitable Clubhouse Redesign Strategies

After years of focusing on mere ‘survival,’ clubs have the opportunity for ‘revival’ by addressing the contemporary realities of declining corporate membership support and increased competition. Redesigning the clubhouse is a major investment in a club’s future. Using a revenue-based redesign approach can turn a profit-draining clubhouse into a profitable revenue generator – and can reposition…

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